🎅🏽🎄🌟 WATCH the 2024 McAllen Holiday Parade TV Special Across Texas and Beyond presented by H-E-B & powered by Bert Ogden! watch Christmas Eve, day, new years and more as we celebrate Noche Magica! #McAllenHolidayParade #McAllen #SouthPoleofTexas ⭐️ THANK TO OUR VALUED PARTNERS: H-E-B , Bert Ogden Rio Grande Valley , McAllen International Airport , Visit South Padre Island , Reliant Energy ®, Lone Star National Bank , City of McAllen TX Government. 🎄🙌WE ALSO THANK: UTRGV - The University of Texas Rio Grande Valley , Lone Star Ambulance , J Gonzalez Injury Attorneys , Redbull , L&F Distributors , McAllen International Bridge System, McAllen Public Utility , Metro McAllen , South Texas Vocational Technical Institute , Pepsi , Matt’s Cash & Carry Building Materials, Inc. , Valley Aids Council, South Texas College , McDonald’s, Driscoll Children’s Hospital, Chick-fil-A , American Electric Power - AEP , McAllen Public Works , City of McAllen Recycling Center , Explore McAllen, McAllen Shines , IBC Bank , Rhodes Enterprises , Esperanza Homes, Lacks Furniture , McAllen Chamber of Commerce , Hermes Music, McAllen ISD , Linebarger , South Texas ISD , General Mills, QueRicaVida, PNC, O’Reilly Auto Parts , PolluxCastor Creative Advertising & Production , McAllen Economic Development Corporation , Pena Eye Institute , KSA Engineers , Plains Capital Bank , Carollo Engineering , Palenque Group , Halff Associates, Inc. , B2Z Engineering, LLC , Raba Kistner, Inc., Diocese of Brownsville, Spawglass, Rodeo Dental & Orthodontics, KRGV, Noticias RGV , CBS 4 News Rio Grande Valley, KVEO, I-Heart, Latino Media Network, Univision 48, Myrgv.com, Telemundo 40 , Radio United , Lamar Advertising , Aim Media, El Periodico , Advance News, Revista Expression, Mas Music, Socialife magazine

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🎄✨FREE ADMISSION🎄✨ to the South Pole Illuminated Festival with H-E-B Community Days this December 17th! 🎟️ FREE ADMISSION 📅 Tuesday, Dec. 17th 🚪Gates open at 5:30 | Tree Lighting and Donation Ceremony 6:00 PM 🎄 McAllen Convention Center Bring your friends and family to see the TALLEST LED Christmas Tree in America, Train Rides, NEW Illuminated Lanterns & MORE❄️✨

🎄✨FREE ADMISSION🎄✨ to the South Pole Illuminated Festival with H-E-B Community Days this December 17th! 🎟️ FREE ADMISSION 📅 Tuesday, Dec. 17th 🚪Gates open at 5:30 | Tree Lighting and Donation Ceremony 6:00 PM 🎄 McAllen Convention Center Bring your friends and family to see the TALLEST LED Christmas Tree in America, Train Rides, NEW Illuminated Lanterns & MORE❄️✨

🎄✨Don't miss the H-E-B Community Day happening this December 17th! 🎄✨ Join us for the Tree Lighting and Donation Ceremony by H-E-B, benefiting three non-profit organizations. 🎟️ FREE ADMISSION 📅 Tuesday, Dec. 17th 🚪Gates open at 5:30 🎄 Tree Lighting and Donation Ceremony 6:00 PM Don't miss this wonderful evening, bring your loved ones, and don't forget to enjoy the magical festival ❄️✨

🎄✨Don't miss the H-E-B Community Day happening this December 17th! 🎄✨ Join us for the Tree Lighting and Donation Ceremony by H-E-B, benefiting three non-profit organizations. 🎟️ FREE ADMISSION 📅 Tuesday, Dec. 17th 🚪Gates open at 5:30 🎄 Tree Lighting and Donation Ceremony 6:00 PM Don't miss this wonderful evening, bring your loved ones, and don't forget to enjoy the magical festival ❄️✨

While you enjoy the magic of the South Pole Illuminated Festival, make sure you say hello to some of our elves who make it happen all month long 🎄⛄️✨

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While you enjoy the magic of the South Pole Illuminated Festival, make sure you say hello to some of our elves who make it happen all month long 🎄⛄️✨

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🎄 Holiday vibes + live music? Yes, please! 🎄 This December 14, from 6–10 PM, experience Sunset Live at the South Pole Illuminated Festival inside the McAllen Convention Center in front of sunset stage. . . 🛍️ Artisan Market 🍔 Food Vendors ✨ Illuminated Lanterns ☃️ Holiday Magic 🎸 Live Entertainment 🐕 Pet Friendly *just not allowed inside convention hall* 🎟️ Must purchase tickets to enter 🍃 Lawn chairs encouraged . . Music, food vendors, and a festive atmosphere you can’t miss get ready for a perfect night! 🎤🍔

🎄 Holiday vibes + live music? Yes, please! 🎄 This December 14, from 6–10 PM, experience Sunset Live at the South Pole Illuminated Festival inside the McAllen Convention Center in front of sunset stage. . . 🛍️ Artisan Market 🍔 Food Vendors ✨ Illuminated Lanterns ☃️ Holiday Magic 🎸 Live Entertainment 🐕 Pet Friendly *just not allowed inside convention hall* 🎟️ Must purchase tickets to enter 🍃 Lawn chairs encouraged . . Music, food vendors, and a festive atmosphere you can’t miss get ready for a perfect night! 🎤🍔

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♥️ 🌟 Thank you to H-E-B Helping Here for creating an unforgettable moment for our Capable Kids at this years McAllen Holiday Parade🎅🏽🎄! Thank you to everyone who made this incredible experience happen—our kids will cherish these moments forever! 👏 #CapableKidsFoundation #HEBHelpingHere #DallasCowboys #mcallen #mcallenholidayparade #southpoleoftexas